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Marketing retainer packagesYour marketing team, on demand.

We act as an extension of your business, running data, campaigns and creative as if we were sat in your office. Agreed KPIs and clear reporting.

If we don’t meet the targets we set together, the next month’s on us.

See example packagesSchedule a call

4.4 on Google from 50 reviewsOver 20 years in businessAgreed KPIs

Ash, TDP's border collie

How a TDP retainer works

One team, one monthly budget, and results you can measure.

  1. We agree your KPIs and what success looks like
  2. We run the work: data, email, creative and direct mail
  3. We report every month, and if we miss the targets, the next month’s on us
Request a package

Or call us on 01206 696 300

20yrs+
in business
1,300+
companies have trusted us
4.4★
on Google, from 50 reviews
£800
a month, for the Starter package

Trusted by 1,300+ companies, including

Why choose a retainer with TDP?

If you’ve ever briefed multiple agencies, waited weeks for quotes or juggled freelancers, you’ll know how frustrating marketing can get. A retainer gives you a dedicated team, predictable costs and campaigns that don’t stop when things get busy your side.

  • Faster turnaround: your campaigns are prioritised
  • Consistent results: no starting from scratch every time
  • One point of contact: no more agency juggling
  • Accountable: KPIs agreed, or an extra month on us
Ash with a calculator

What’s included in a TDP retainer?

A flexible monthly budget covering data, email, creative and direct mail, managed by one team who already knows your market. Every package is tied to agreed KPIs, so you’re paying for results, not guesswork.

B2C and B2B data

Fresh counts, sourcing and segmentation; data cleansing to keep your records accurate; targeted data for telemarketing, email or direct mail.

About our data

Email campaigns

Creative design and copywriting; full campaign set-up, delivery and reporting; testing to improve open and click rates over time.

About email marketing

Direct mail support

Data supply, print and fulfilment management; advice on creative and targeting for the best response.

Strategy and reporting

Monthly performance reviews; KPI tracking and recommendations.

What might a retainer look like?

Three examples to start from. Don’t see what you need? We’ll tailor a package to your goals.

Starter

For businesses wanting consistent but modest lead generation.

£800 per month

  • Mixed marketing activity: email, data sourcing and creative support
  • 3 new customers per month*
  • Dedicated account manager
  • Monthly KPI tracking
  • Free month if KPIs aren’t met
  • Discounted rates compared to ad-hoc purchases
  • Performance and strategy reviews and optimisation
Get started
Popular

Growth

For businesses ready to scale with more frequent campaigns and broader targeting.

£1,500 per month

  • Everything in Starter
  • Mixed marketing across email, data, creative and optional direct mail
  • 5 to 7 new customers per month*
  • Monthly performance review
  • Strategy planning
  • Discounted rates compared to ad-hoc buying
  • Free month if KPIs aren’t met
  • Creative resource allocation
Get started

Performance

Aggressive growth, multichannel testing and hands-on optimisation.

£3,000 per month

  • Everything in Growth
  • Fully managed multichannel marketing
  • 12 to 15 new customers per month*
  • Bespoke KPI targets and testing across multiple audiences
  • Weekly performance reporting and optimisation
  • Creative resource allocation
  • Free month if KPIs aren’t met
Get started

*Estimates based on typical CPAs. KPIs and expected outcomes are agreed separately per sector and campaign type. Results may vary depending on audience, product and market conditions.

Not sure which package fits? Let’s build one for you.

Ready to see what a KPI-led retainer can do?

Let’s build a package that delivers results: fast, measurable and stress-free.

You can also book a Teams meeting or call us on 01206 696 300

What our clients say

Don’t just take our word for it: our clients rate us highly on Google for our fast turnaround, proactive support and results-driven campaigns.

4.4 out of 5 on Google

Read all 50 reviews on Google

  • Kathryn Webley

    TDP are a great company to deal with. They work very efficiently and provide quality data.

  • Ellie Millington

    Abi was very helpful throughout the process- thank you!

  • J

    We purchased some leads for a project we are running and Rhys was very helpful and provided us what we needed. I recommend 👌

  • Leigh Gardner

    Data arrived promptly, great quality and fantastic communication

  • Matthew Bannister

    High Quality data, great enquiry rate, very professional and pleasant service.

  • Tim

    Lovely team to work with, Great service!

  • Marzena Komorowska

    Great service! Highly recommend.

  • Ali Price

    I've used many B2B data companies and TDP are by far the best quality for data and customer service. Would definitely recommend.

  • Edward Graham

    I have used TDP for a number of business-to-business projects (market research focused). They provide excellent customer care and, in my experience, a better quality of data and contact information than others I have used.

  • Lauren Pursell

    Always a great service from Vic & the team! We use TDP regularly for data supply, and they are very resposive and helpful, often coming up with extra suggestions using their valuable knowledge. Would definately recommend!

Retainer questions, answered

Anything else, just ask, or use the chat in the corner.

Get in touch
What is a marketing retainer?

A marketing retainer is a fixed monthly fee for ongoing marketing work from one agency. With TDP it covers data, email, creative and direct mail, tied to KPIs we agree together, with a monthly review of results.

Is there a minimum commitment?

We recommend a three-month trial for best results, but retainers are flexible.

Can I change my retainer as we go?

Yes. Packages can be scaled up or down month by month after the initial term.

What happens if you don’t hit the KPIs?

If we don’t meet the targets we agreed, the next month is on us.

Can I just buy data instead?

Of course. You don’t need a retainer to buy data: ask for a free count and your data is typically with you within 24 hours of payment.

Do you work in my industry?

We work across multiple sectors, including property, finance, charities, home improvement and more.