How accurate is your data?

At TDP Agency we offer a no-obligation audit on your database cleansing to let you know what’s good or bad and what can be improved on. This is a critical database process to save on marketing costs and ensure your messages are delivered to active and suitable prospects or customers and that your organisation is GDPR ready.

Optimising your Direct Mail

Effective direct mail campaigns require accurate and up-to-date data. Our PAF validation service ensures that your mailing lists are free of outdated or incorrect addresses, significantly reducing the number of returned mail and wasted resources. Additionally, our data cleansing services, including name cleansing and residency verification, further enhance the accuracy of your mailing lists, leading to more targeted and effective campaigns. Regular data-health audits can identify potential issues and ensure that your mailing lists remain in top condition, saving you money in the long run and maximizing the return on your direct mail investment.

De-Duplication and Data Appending

In today’s multi-channel marketing landscape, it’s crucial to have a single, unified view of your customer data. Our de-duplication services eliminate duplicate records across multiple channels, ensuring that your marketing efforts are not wasted on reaching the same individuals multiple times. Additionally, our data appending services enrich your existing data by adding missing information, such as email addresses or phone numbers, enabling you to create more personalized and targeted campaigns.

Enhancing Email Engagement

Email remains a powerful marketing channel, but only when used effectively. Our responsive email design and broadcast services ensure that your emails are visually appealing and optimized for different devices, maximizing open rates and engagement. Our award-winning email platform provides a suite of tools for creating engaging email campaigns, including HTML design tools, clear metric reports, tracking, and re-targeting opportunities. Through enhanced email verification, we can identify and remove invalid email addresses from your lists, ensuring that your marketing messages reach the right people and improving your overall email deliverability.

Turbocharging Telemarketing Data

Compliant and effective telemarketing campaigns require accurate and up-to-date calling records. Our TPS screening service ensures that you only contact individuals who have not opted out of receiving marketing calls, saving you time and resources while preventing potential legal issues. Our validated calling records further enhance the quality of your data by verifying landline and mobile numbers, ensuring that your calls reach the intended recipients. Regular data cleansing ensures that your telemarketing data remains accurate and up-to-date, reducing unnecessary costs, enabling you to target your campaigns more effectively, and maintaining compliance with current regulations

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